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Showing posts from January 12, 2010

THE SERVICE OF SELF SERVICE

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In December I did fly to Copenhagen for the Climate Change Conference. The day before I departed I could check in online. Nothing special you would say. However, I was pleasantly surprised when they offered the option to receive by boarding pass on my iPhone. So, there was no need to print it. Cool! My mindset was already in Copenhagen so if I could save a little bit by not printing that would be good. And as long as I have my phone with me, I would also have my boarding pass there. The boarding pass looked like a bunch of dots and should be shown to a special reader. So, when I was at the departure gate, the only thing that I had to do was to show the mail (i.e. the boarding pass) to that reader and I was set to go. Wow, this is progress, this is technology in action, which makes life (a little bit) easier for me. I clearly wanted to repeat this experience when I left Copenhagen again. So, I did check in online and then I went to the regular check in to deliver my suitcase. Wh