The co-……. hype
You can’t read any article without finding the co-word. New ones are defined every day. Here are some examples: - co-authoring - co-branding - co-creation - co-designing - co-owning - co-parenting - co-producer - co-……. etcetera In essence, this is what co means: co- |kəʊ| prefix 1 (forming nouns) joint; mutual; common: coeducation . 2 (forming adjectives) jointly; mut...